Salesforce MKT-101 Quiz 6 Topic 4 Questions 26-30

Question: 1

Where do you click Connect Campaign to associate a campaign with a journey?

AJourney Builder

BThe Campaign Messages component on the campaign record

CThe Campaign Messages component on the Lead or Contact record

DEmail Studio

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Question: 2

A marketing team wants to create an automation that can take a population, evaluate its subscriber data, and

send a series of emails. The emails received may vary based on each subscriber's engagement with previous

emails in the automation.

Which tool should a team with no SQL knowledge or support use?

APredictive Email

BScheduled Email Sends

CAutomation Studio

DJourney Builder

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Question: 3

A marketing associate at Northern Trail Outfitters must create an email campaign for the company's new winter offerings. Which method could the associate use to create the email message? (Choose 2)

AEmail Send Wizard

BUser-initiated email message

CEmail templates

DHTML Paste

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Question: 4

Which strategy will improve email deliverability? (Choose 3)

APurge old or inactive email addresses

BPurchase lists from companies that guarantee users have opted in

CEnsure the spam complaint rate is between 1% and 3%

DAuthenticate email to distinguish it from spammers

EEncourage subscribers to add the company's sending domain to their address books

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Question: 5

Which tactic will improve deliverability for a new sender?

ASend email during the holiday season when new senders are less likely to be detected

BSend email to a minimum of 35,000 subscribers per ISP per day

CSend email to ISPs that have been notified of the new sender

DSend email to the most active and engaged customers

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Salesforce MKT-101 Quiz:6 Topic:4 Questions:26-30