Salesforce MKT-101 Quiz 25 Topic 3 Questions 121-125

Question: 1

What are the key ways to improve email deliverability in email marketing? (Choose 4)

AUse double Opt-in to avoid getting blacklisted.

BMaintain a consistent 'From Name'

CDouble Check your Subject Line, don't include RE:, FW:, Hello, Free, Special Offer, Text in all CAPS, and exclamation points!!!

DConsider Subscriber engagement....send only to most engaged subscribers.

EEmail sign-up on website.

FUse email templates

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Question: 2

Northern Trail Outfitters (NTO) wants to ensure its emails are meeting subscriber expectations and enticing engagement.

Which two best practices should NTO employ when sending email? Choose 2 answers

ASend generic content to appeal to all audiences.

BSend multiple emails a day to keep the brand top of mind.

CSet cadence expectations up front with subscribers.

DUse subscriber data to dynamically populate email content.

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Question: 3

Northern Trail Outfitters wants to ensure its emails are meeting subscriber expectation

and enticing engagement.

Which 2 best practices should NTO employ when sending email?

ASet Cadence Expectations to front with Subscribers

BSend generic content to appeal to all audicences.

CSend Multiple emails a day to keep the brand top of mind

DUse Subscriber data to dynamically populate email content

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Question: 4

What three methods are used to import data into a data extension?

AAPI, Import Filter, and Import Activity

BAPI, Data Filter, and Import Activity

CImport Wizard, Data Filter, and Import Activity

DImport Filter, Import Data, and Automation

EAPI, Import Wizard, and Import Activity

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Question: 5

What tool is recommended to render personalization strings, AMPscript, and dynamic content in an email message before sending it to a subscriber?

AList Detective

BPreview and test

CSend Flow

DTest Send

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Salesforce MKT-101 Quiz:25 Topic:3 Questions:121-125