Salesforce MCC-201 Quiz 20 Topic 7 Questions 96-100

Question: 1

Northern Trail Outfitters is expanding its marketing efforts globally. Each country's marketing department has its own business unit and is responsible for the creation and execution of all the marketing campaigns. The Marketing Cloud Administrator is having trouble keeping up with the consultant influx of new users and would like to speed up the turnaround of granting new users access to Marketing Cloud.

In which two ways could this be accomplished? Choose 2 answers

AAssign Administration User permissions to the Channel Manager role.

BAssign Channel Managers the role of Marketing Cloud Analyst.

CAssign Administration User permissions to each business unit.

DAssign Administration User permissions to individual users.

Show Answer

Question: 2

A customer will provide a single daily file on the Marketing Cloud SFTP at 3 a.m. and needs an alert if the file is NOT present on time. The file needs to be:

*Imported iota a staging data extension.

*Separated into two different data extensions.

Which automation should meet these requirements?

AScheduled Starting Source: Data Extract > Import File Activity > SQL Query Activity 1 > SQL Query Activity 2

BFile Drop Starting Source: Import File Activity > SQL Query Activity 1 > SQL Query Activity 2

CScheduled Starting Source: Import File Activity > SQL Query Activity 1 > SQL Query Activity 2

DFile Drop Starting Source: File Transfer Activity > Import File Activity > Filter Activity > SQL Query Activity 1

Show Answer

Question: 3

Northern Trail Outfitters (NTO) wants to use dynamic content within their emails to provide customers with more personalized communications. This includes using a Dynamic Sender Profile to customize the From Name and From Email Address to use the regional store managers' information. If a new manager is assigned to a region, NTO wants to update the information in one place.

What data should a consultant ensure exists within Marketing Cloud in order to facilitate this?

ARegional store manager's name and email address for each customer.

BEach customer's region code and the manager's name and email address for each region code.

CName and email address for each regional store manager stored on a lookup table.

DRegion code, regional store manager's name, and email address for each customer.

Show Answer

Question: 4

During discovery a consultant confirmed:

*A master audience file containing contact information and data points will be used for segmentation and imported nightly.

*The customer would like to implement a mechanism that consistently prevents sending promotional emails to subscribers who work for their top three competitors.

What feature should a consultant include in the solution?

AA global unsubscribe

BAn auto-exclusion list

CAn auto-suppression list

DAn exclusion list

Show Answer

Question: 5

Which two statements about a database of record are correct? Choose 2 answers

AIt is a centralized storage repository of data about objects or people.

BIt is any database containing subscriber data.

CIt is any data structure in which multiple opt-in statuses can be stored for a subscriber.

DIt is a system in which a subscriber's status is maintained.

Show Answer

Salesforce MCC-201 Quiz:20 Topic:7 Questions:96-100