Salesforce Marketing Cloud Email Specialist Quiz 77 Topic 7 Questions 381-385

Question: 1

What are the 5 proven email practices to drive revenue?

(Choose 5)

AGain Subscribers

BImprove Deliverability

CDesign for Clicks

DSend email consumers want

EDrive engagement

FUse automation

GAdhere to the CANSPAM act.

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Question: 2

What are the 4 ways to gain subscribers? (Choose 4)

AMake a list of your most common touchpoint

BTest a few different opt in techniques.

CUse A/B Testing

DGet Social

EGo Mobile.

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Question: 3

What are some of the ways that you can maximize your subscriber response with Design? (Choose 4)

ADesign for Mobile

BPut most important info in upper left quadrant...position logo, call to action.

CPlan for blocked images....use HTML text and web safe fonts....include alt tags

DTest and test again.

EUse A/B Testing to see which email works best

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Question: 4

What are some of the best practices to drive engagement with email marketing? (Choose 3)

Asegment your communications.

Bintegrate email marketing and CRM systems

CDesign for Mobile

DA/B Testing to see what resonates.

Ego Social

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Question: 5

What are some things you should automate as an email marketer?

AAutomate a welcome program.....use automatic email marketing drip campaign and tie in social channels like Facebook and Twitter.

BCapitalize on Cross-sell and upset opportunities. Send email receipts or online transaction confirmations and include offers in those.

CAutomate Cart Abandonment Campaigns, integrate web analytics and email marketing systems to run campaigns based on behavior.

DImplement Customer satisfaction programs.

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Salesforce Marketing Cloud Email Specialist Quiz:77 Topic:7 Questions:381-385