Salesforce Marketing Cloud Email Specialist Quiz 19 Topic 5 Questions 91-95

Question: 1

Northern Train Outfitters wants to maintain enterprise-wide opt-outs for two segments of its subscribers: Education Events and Sales. Which feature would the company use?

AShared Emails

BShared Portfolio Items

CShared Data Extensions

DShared Publication Lists

Show Answer

Question: 2

A customer wants to grow the number of subscribers in the account.

Which two methods should the customer employ to acquire new subscribers? (Choose two.)

APreselect email opt-in check boxes at online checkout.

BAdd a ''Sign Me Up'' form to the homepage.

CUse a list of email addresses purchased from online vendors.

DCreate an SMS campaign allowing customers to sign up for email.

Show Answer

Question: 3

A marketer sends an email to a sendable data extension that contains a Customer_ID field with a numeric data type that relates to the Subscriber Key in All Subscribers as a Send Relationship. What is a true statement about the email send behavior for any subscriber who currently does NOT exist in All Subscribers? (Choose 2)

AThe Primary Key and demographic data will be added to All Subscribers

BThe subscriber will be added to All Subscribers with a status of Active

CThe email send will fail

DThe email address and Subscriber Key will be added to All Subscribers

Show Answer

Question: 4

A Marketer Sends an email to a Sendable data extension. The Data Extension has a

Subscriber relationship that matches Customer_ID on the data extension to Subscriber

Key on the All Subscriber Lists.

AThe email will be sent to the email address stored on All Subscriber Lists

BThe email will be sent to the email address stored on Data Extension

CThe email will be sent to the field marked as the Primary Key

DThe email will be sent to the subscriber Key on All Subscribers List

Show Answer

Question: 5

An account has a Subscriber Key enabled, and will be providing a unique key for each subscriber from an external system. A marketer wants to create a data extension for sending email campaigns. What steps would the marketer take when creating the data extension? (Choose 2)

ACheck the 'Is Sendable' option

BSet the column representing the Subscriber Key as a Primary Key

CSet the Email address column as a Primary Key

DRelate the Email address to the Suscriber Key

Show Answer

Salesforce Marketing Cloud Email Specialist Quiz:19 Topic:5 Questions:91-95