Salesforce Marketing Cloud Email Specialist Quiz 78 Topic 3 Questions 386-390

Question: 1

Describe email design best practices. What are the 3 stages of interaction? (Choose 3)

AEnvelope

BFooter

CBody

DLanding Page

ESubject line

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Question: 2

When importing Data into the Marketing Cloud list detective is triggered at the time of import for which of the following?

ALists

BData Extension

CData Views

DImport Activity

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Question: 3

In order to import into an data extension using "add" or "update" command what must it contain?

APrimary Key

BEmail address

CSubscriber Key

DSubscriber Last name

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Question: 4

What is the number one trend being seen in the email marketing space? (Choose 2)

AMore and more people are subscribing to email marketing.

BRedesigning email to improve click-through rates on a mobile device.

CBetween 40-60% of consumers are reading email on their smart phones.

DPeople like email marketing b/c they can choose what they subscribe to.

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Question: 5

Why do consumers prefer email marketing? (Choose 3)

APut the consumer in control

BConsumers trust brands to respect their preferences.

CCustomers can manage preferences and unsubscribes.

DBetween 40-60% of consumers are reading email on their smart phones and the world is going mobile.

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Salesforce Marketing Cloud Email Specialist Quiz:78 Topic:3 Questions:386-390