Salesforce Marketing Cloud Email Specialist Quiz 79 Topic 1 Questions 391-395

Question: 1

According to the CANSPAM act you must honor email opt out requests promptly. When must you process an unsubscribe request, and how long must your unsubscribe mechanism be operational? (Choose 2)

AYou must process an unsubscribe request within 20 days.

Byou must process an unsubscribe request within 10 days.

CYour unsubscribe mechanism must be operational for at least 20 days.

DYour unsubscribe mechanism must be operational for at least 30 days.

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Question: 2

What are some ways that a marketer can improve deliverability of their emails? (Choose 4)

AEnsure all subscribers have given you permission

BSubject line recognition

CAddress Book Strategy - add address book tool to your emails.

DAdd how the subscriber subscribed to your email

EIdentify the message as an advertisement

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Question: 3

When a marketer is looking to improve the deliverability of their emails what should be included in the subject line of the email?

ACustomer's first and last name

BIncentive Program

CCatchy subject line

DAdd your company's name.

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Question: 4

What are some best practices for improving email delivery? (Choose 2)

AMake sure you are communicating in frequency subscriber expects.

BDon't buy email lists

CAuthenticate email to avoid bulk folder delivery

DWalled Content

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Question: 5

What are some of the acquisition method for allowing subscribers to opt-in to receiving email? (Choose 3)

ASales associate request during check out.

BPaid Mobile Ads

CCapture from Facebook

DAuthenticate email

EDrip campaigns

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Salesforce Marketing Cloud Email Specialist Quiz:79 Topic:1 Questions:391-395