Salesforce Marketing Cloud Email Specialist Quiz 64 Topic 1 Questions 316-320

Question: 1

The NTO outfitters using journey builders rather than automation studio to send

emails. What are the three benefits of using journey builders? Choose three answers

Aupdated or creating salesforce CRM object or records

Ba/b/n testing as a part of the workflow to conduct timing and creative test

Cextracting data from the audience data extension for analysis

Dgoal setting to have the system listen to see if user met the goal

Ecriteria setting to insegment contact based of behavior using SQL.

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Question: 2

The email marketing manager at NTO would like to build a new audience that will compile,

combine unique subscribers who are in their tent purchases data extension and their tent browser

data extension how should these audience be created?

ACreate a filter activity in automation studio to combine the two data extension

Bexport both data extension an import into a data extension

C....... based on a data filter to combine the two data extension

Dpopulate a data extension using an SQL query activity in automation studio

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Question: 3

A marketer need to test personalized content in an email prior to sending, how can the

Marketer minimize the possibility of someone unsubscribing during the testing process,

ADisable/deselect the option enable system generated links in the test centers.

Bsend the marketing team a link to the subscriber'spreview of the email.

Csend to the data extension, test data extension via the send flow.

Dcreate the version of the email that does not include the unsubscribe link.

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Question: 4

A marketer would like to improve open rate for a weekly email campaign which area of

the email design should the marketer focus

Aenvelope content

Bemail body

Cfooter

Dlink content

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Question: 5

A marketer at NTO must design a targeted email campaign for the company's

winter offering, what email best practice should be used

Alimit email text to be 250 words

Bpersonalized email content

Csend to the entire subscriber base

Dusing infographic email template

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Salesforce Marketing Cloud Email Specialist Quiz:64 Topic:1 Questions:316-320