Salesforce Marketing Cloud Consultant Quiz 39 Topic 7 Questions 191-195

Question: 1

Northern Trail Outfitters (NTO) plans on sending SMS and push notifications together with emails as part of a new customer onboarding journey.

What should a consultant recommend as a unique identifier for each subscriber?

AA common field like Physical Address for Contact Key.

BA number field such as subscriber's phone number for Contact Key.

CAn email address for Contact Key.

DA GUID or another generated ID for Contact Key.

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Question: 2

Northern Trail Outfitters wants to provide near real-time data in a 30-day welcome journey.

Which data setup should they use for decision splits?

AJourney Data queried from main data extension

BContact Data Mapped through Salesforce Marketing Cloud Profile Attributes

CJourney Data using CRM Report Import Activity to Salesforce Data Extension

DContact Data using Synchronized Data Sources

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Question: 3

Northern Trail Outfitters has integrated their Marketing Cloud account with their Salesforce sandbox.

In what order should the steps be performed to refresh the sandbox in their integrated account?

ADisconnect / Refresh / Reconnect / Authenticate / Synchronize

BRefresh / Disconnect / Reconnect / Synchronize / Authenticate

CDisconnect / Refresh / Reconnect / Synchronize / Authenticate

DRefresh / Disconnect / Reconnect / Authenticate / Synchronize

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Question: 4

A customer is developing a new eCommerce section of their website and plans to leverage transactional data in customer journeys.

Which two Marketing Cloud features will support this effort?

Choose 2 answers

AData Designer

BCloud Pages

CWeb Analytics Connector

DContent Builder

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Question: 5

Northern Trail Outfitters injects customers into journey B based upon email engagement in journey

Which method would facilitate this solution?

AIn journey A, engagement split afteremail send. In Automation studio, query JourneyActivity data new for the Engagement split result Boolean field, Use result Data

BIn Automation Studio, query activity engagement on Journey System data view for email send to journey A; Use result data extension for journey B Subjects.

CIn Automation Studio, use verification activity to verify engagement on email in journey A' Query engagement data extension for journey B Subjects.

DIn journey A engagement split followed by Contact Activity to Boolean on an engagement data extension; Query engagement data extension injections.

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Salesforce Marketing Cloud Consultant Quiz:39 Topic:7 Questions:191-195