Salesforce FSL-201 Quiz 1 Topic 9 Questions 1-5

Question: 1

A new Marketing Cloud (MC) customer wants to now implement a Salts Cloud instance to go along with their MC Instance. The MC instance has been live for a year now, where the primary key for records has been the Email Address.

Which two options would prevent the customer from duplicating records?

Choose 2 answers

AUpload CSV with Migrated Subscriber Keys to All Subscribers.

BGet existing records updated with new Keys sourced from Sales Cloud instance.

CPurge the current records and carry on with new keys sourced from Sales Cloud.

DContinue as normal, as Marketing Cloud contact Models will dedupe keys by Email Address.

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Question: 2

Northern Trail Outfitters' marketing team is made up of a marketing manager, a marketing specialist, and a graphic designer. The team is new to Marketing Cloud and has very little coding experience. Currently, they use Excel and VLOOKUP to segment their email audiences and Import them into Marketing Cloud.

What solution should be recommended to allow for long-term self-sufficiency in segmentation?

AData Filters

BAttribute Groups

CPublication Lists

DQuery Activities

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Question: 3

A B2B customer notlcts they have a largt numbtr of subscribers marked as 'Held'. During troubleshooting, they realize these were soft bounces from overwhelming the email servers of many of the small companies with which they do business.

What step(s) should the customer take to move those subscribers back to 'Active'?

AExtract subscribers who have a status of 'Held', then Import subscribers as 'Active'.

BUse a SQL query to change all subscribers with a status of 'Held' to Active' In All Subscribers.

CSubscribers with a status of 'Held' should be re-enabled by contacting support.

DUse Contact Builder to mass update all 'Held' subscribers to 'Active' status.

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Question: 4

Northern Trail Outfitters wants to control what content is available to certain users and business units. They also want to control what is allowed to be edited and ensure those edited are reviewed prior to being changed.

What should be implemented to achieve these goals'

AEdit the Content Permissions and Restrictions by Role setting for each user.

BIntegrate an outside CMS with all these permissions built In.

CBuild out an internal business governance and process to support this.

DSet up Approval Workflow and Share settings inside Marketing Cloud.

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Question: 5

Northern Trail Outfitters wants a simple segmentation strategy for Identifying subscribers for their emails.

What solution should they use?

AList model and Groups in Single Send Journeys

BRelational data extensions with primary keys to match subscribers with their data

CAttribute group in Contact Builder for segmentation

DData Extension Entry Source In Journey Builder with a filter

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Salesforce FSL-201 Quiz:1 Topic:9 Questions:1-5