Salesforce Field Service Consultant Quiz 12 Topic 5 Questions 56-60

Question: 1

Northern Trail Outfitters (NTO) wants to implement an abandon cart Journey. The data for the journey exists in three separate data extensions (DE).

* The first DE is populated by web analytics data, and does not contain a Subscriber Key or Email Address value.

* A Customer Reference DE is updated daily and holds subscriber information.

* The third DE is populated by a file sent to the SFTP after five days if the customer has not purchased the abandoned items.

* The third DE will be used in the Journey for a decision split, and it does not contain a Subscriber Key or Email Address.

* If the web analytics file is empty, NTO does not want the automation to finish running.

Which order of activities should be used to fulfill this requirement?

AFile Drop Automation > Verification Activity > Query Activity for file one > Data Extension Entry > Query Activity for file two

BScheduled Automation > Import File Activity > Verification Activity > Data Extension Entry > Query Activity for file one > Query Activity for file two

CA File Drop Automation > Import File Activity > Verification Activity > Query Activity for file one >
Query Activity for file two > Data Extension Entry

DScheduled Automation > Import File Activity > Data Extension Entry > Query Activity for file one > Query Activity for file two

Show Answer

Question: 2

Northern Trail Outfitters noticed that clicks are NOT showing up on Contact records in Salesforce.

Which two reasons could be the cause'*

Choose 2 answers

AContactID was used as Subscriber Key

BEmail Address was used as Subscriber Key

CIndividual Level Tracking was not selected in Marketing Cloud Configuration

DSynchronized Data Sources only push data every 15 minutes

Show Answer

Question: 3

Northern Trail Outfitters is expanding globally Into 16 new countries and wants to start localizing their email content to speak to subscribers in their own language. They want to do this as efficiently as possible and are anticipating growth into other locales In the near future.

Which two options could be recommended?

Choose 2 answers

ALeverage enhanced dynamic content blocks within Content Builder to create language-specific emails.

BLeverage Content Builder to create email templates for each individual language and populate the templates via the UI.

CLeverage personalization strings within the email template to pull in language-specific content.

DLeverage AMPscript within an email template to lookup subscriber language and personalize the email based on the value.

Show Answer

Question: 4

Northern Trail Outfitters wants to suppress their highly engaged email subscribers (multiple opens and clicks for a target campaign) from active display campaigns to reduce overall cost and eliminate unnecessary targeting to the user.

What should be recommended?

AMobile Studio

BAdvertising Studio

CGoogle Analytics 360

DEinstein Engagement Scoring

Show Answer

Question: 5

A customer manually imports records for sending. Each record contains a warehouse ID that is shared between Marketing Cloud and a third-party system. The customer does not have developer resources, but wants to Include the warehouse ID In their tracking parameters so that the third-party system can identify the subscriber.

What should a consultant recommend'

AUse personalization strings created by selecting the data extension.

BUse Guide Template Language created for each field in the data extension.

CUse AMPscript variables created from each field in the data extension.

DUse Dynamic Content rules to select a content area for each subscriber.

Show Answer

Salesforce Field Service Consultant Quiz:12 Topic:5 Questions:56-60